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Intelligence_Unit

The Strategic
Drift Index.

A quarterly snapshot of global strategy execution alignment, compiled from public strategic filings, engineering roadmaps, and peer-reviewed research.

Q1
Q1 2026 Analysis

The AI Execution Paradox

58% Global Drift Rate

"72% of companies added AI to their strategy in 2025, but only 14% have mapped it to live engineering outcomes."

Ref_Source: BAS Research Analysis of Fortune 500 Public Roadmaps
Q4
Q4 2025 Analysis

The Invisible Cost of Middle Management Signal Loss

42% Global Drift Rate

"Strategy alignment drops by 18% for every layer of management between the CEO and the Individual Contributor."

Ref_Source: Derived from MIT Sloan Management Review and BAS internal telemetry

The Empirical Basis for Alignment.

84% of managers say they can rely on their boss or direct reports all or most of the time, but only 9% say they can rely on colleagues in other functions.

Sull, D., Homkes, R., & Sull, C. (2015)
Why Strategy Execution Unravels: and What to Do About It. Harvard Business Review.

95% of a typical workforce does not understand its organization's strategy.

Kaplan, R. S., & Norton, D. P. (2005)
The Office of Strategy Management. Harvard Business Review.

Stop guessing. Start measuring.

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